The winners of the annual national Consumer Confidence Award “BRAND №1 IN RUSSIA”® - 2019 were announced. Döcke brand got the price in the construction materials category.
Thousands of Russians across the country from Kaliningrad to Kamchatka voted for the best producers of goods and services. Lists of brands for were selected on the basis of the TGI / Marketing Index project - a syndicated marketing study of the consumption of goods and services, media preferences and lifestyle of Russians, which is traditionally conducted by Kantar TNS* company.
From September to October 2019, by direct vote, the Russians expressed their attitude to the manufacturers of various goods and services presented on the domestic market, filling out open questionnaires in the electronic media and on the Facebook social network and writing in the best companies and brands. This year, Facebook only reached over 100 000 votes. The award ceremony will take place on December 14, 2019 at the State Kremlin Palace.
* Kantar TNS - one of the leaders of the Russian research market, a part of the international research holding Kantar and the advertising and communication group WPP. Russian branch Kantar TNS provides a full cycle of work in the field of custom marketing research.